GAS OR BRAKE
TV/Digital/Social
In Life, you're either the Gas or the Brake. Don't worry, we won't judge. And thankfully neither will Hertz,
so whether you're moving at full speed or like to take the scenic route through life, they've got your back.
MICROSITE AND FACEBOOK
We created a microsite to expand the campaign online and to host our irreverent quiz that lets you find out if you’re more “Gas” or more “Brake”.
TEAM: Executive Creative Director:Matt Eastwood Creative Director:Pat Carella Art Director:Leah Renbaum Copywriter: Katie Riddle